Merging Brands, Making Waves: How WebJIVE Helped Commercial Aquatic Solutions Dive into a Successful Website Relaunch

by | Apr 25, 2024

At Commercial Aquatic Solutions (CAS), we understand the importance of making a splash. With a commitment to providing innovative and high-quality aquatic solutions, we recently embarked on a journey to revamp our online presence. Our goal? To create a website that seamlessly merged our two established brands, Aqua-Rec and Bluewater, into a unified and powerful online entity.

That’s where WebJIVE came in. As a leading provider of comprehensive web solutions, WebJIVE possessed the perfect blend of expertise and creativity to help us achieve our vision.

Challenges: Bridging the Brand Gap

Prior to partnering with WebJIVE, our online presence was fragmented. Separate websites for Aqua-Rec and Bluewater made it difficult for potential customers to grasp the full scope of our offerings. Additionally, the outdated design and functionality of these websites failed to reflect the progressive spirit of CAS.

We envisioned a new website that would act as a central hub, showcasing the combined strengths of Aqua-Rec and Bluewater. This new platform needed to be not only visually appealing but also user-friendly, allowing visitors to navigate our extensive product range with ease.

WebJIVE: Diving Deep into Our Vision

From the initial consultation, the WebJIVE team impressed us with their attentiveness and strategic thinking. They took the time to understand our brand identity, target audience, and specific goals for the website.

Through a collaborative approach, WebJIVE crafted a website design that perfectly embodied the CAS spirit. The clean and modern aesthetic, coupled with high-quality visuals, creates a professional and trustworthy first impression.

But WebJIVE’s expertise went beyond aesthetics. They implemented a user-friendly navigation system that allows visitors to effortlessly explore our product categories, from pool chemicals and filtration systems to water features and maintenance equipment.

Making Waves with Our New Website

The launch of our new CAS website has been a resounding success. The streamlined platform has significantly improved user experience, making it easier than ever for potential customers to find the products they need.

We’ve also seen a positive impact on brand awareness. The website effectively communicates the combined strengths of Aqua-Rec and Bluewater, presenting a unified front to the marketplace.

A Collaboration Built on Trust and Expertise

Our partnership with WebJIVE has been instrumental in propelling CAS forward in the digital landscape. Their dedication to understanding our unique needs and exceeding our expectations has resulted in a website that not only reflects our brand identity but also positions us for continued growth.

If you’re looking for a web design and development partner that dives deep to understand your vision and delivers exceptional results, then look no further than WebJIVE. They’re the perfect partner to help your business make a splash in the online world.

Ready to take your business to the next level? Contact WebJIVE today and see how they can help you create a website that makes waves.

Eric Caldwell

Eric Caldwell is the owner and CEO of WebJIVE, a leading digital marketing agency based in Little Rock, Arkansas. With over 30 years of experience in the industry, Eric has become a seasoned expert in web design, SEO, and other digital marketing services.